Fox’s Crinkles Butter Biscuits

I’d like to take time out from the ongoing Snaxgate saga to bring you news of Fox’s biscuits.  I was recently enjoying a Crinkles Butter biscuit and noticed some interesting points on the packaging.  I immediately e-mailed them to voice my concerns:

Hi Caroline

(Incidentally, did you know that your e-mail address has been misspelt as “Careline” – very sloppy work by your IT department).

Just wanted to say hello and say how much I was enjoying your Crinkles butter biscuits. Quite, quite breathtaking in taste and texture.

There were just a couple of points that I wanted to make:

1) I commend your packaging for making clear “Biscuits shown are not actual size”. I can’t count the times that I’ve been fooled by packaging on the size of biscuits. It’s led to much heartache.

2) Your packaging states: “Surprisingly little has changed in over 150 years.” This is a little misleading. Have you forgotten about things like: cars, computers, planes, mobile phones, spacehoppers and Haribo? Loads of things have changed in 150 years. You might want to consider changing this before some history buff decides to sue you.

Thanks for your biscuits,

Steven

I received a reply, but not from Caroline….

Dear Steven,

Thank you for contacting us about our Butter Crinkles. Fox’s Biscuits has a very long tradition of baking high quality products and we are proud of our quality standards.
We thank you for taking the trouble to pass on your views and comments. We will forward them to the relevant production departments and hope that we can rely on your continued support in the future.

Yours sincerely,

J*** L*****
Consumer Care

My heart literally sang with joy upon reading this.  I hastily composed a reply:

Hi J***

Rest assured, you will be able to rely upon my unwavering support for now and ever more – just as long as you continue to manufacture biscuits of the utmost dishliciousness. I may celebrate our union with a Crinkles Butter biscuit – of course!!

Yours
Steven

I’m still a bit worried that they’re going to get sued, though.